Analytics for FMCG and Retail

Consumer goods data is always in motion. To take quick decisions, you need the ability to visualize in real time, to avoid out of stocks, track on-shelf availability, evaluate marketing effectiveness, and dig into key performance indicators within and across consumer products & retailers. With changing market forecasts and evolving customer requirements, retailers and wholesalers must also turn to data to stay ahead of the curve. From managing supply chain to providing customers with optimal service and experience, retailers and wholesalers are turning to Tableau to transform their data into actionable insights.

When it’s time to communicate, rich visualizations get your point across to leadership, partners, and investors—while interactivity enables them to draw their own conclusions.